Friday, 04 March 2022 / Published in MyEquilibria

Wellness Redesigned

We are immensely excited to share with you our collaboration with Stella Hotels Collection. The first MyEquilibria installation has been completed in Hersonissos, Crete and includes MyBeast Beach Club and MyIsle David, along with Accessories.

Through the new outdoor gym, the well-known and brand awarded hotel chain has further expanded its philosophy regarding Fitness and Wellness by embracing the Functional Art Concept.

“We are so proud to be the ambassadors of MyEquilibria in Greece because it is 100% aligned with our values. Our guests love it, we love it, it’s the ideal way to keep up with your fitness routine, even whilst on holiday.”

Dimitris Tzirakis
Managing Director

“The benefits of sports are endless, both in terms of our health and our psychology. What we love most about our cooperation with My Equilibria is that we share common goals and a passion for fitness. We feel joy and satisfaction when our guests admit that they will never see their workouts the same way again as the training setup is inspiring and gives them more convenient ways to exercise during their stay.”

Vicky Maltabe
PR/Marketing & HR Director

Location: Hersonissos, Crete
Realization: June 2021
Products by: MyEquilibria

Friday, 26 November 2021 / Published in percussion-play

Landscapes are the settings for great human memories, and undoubtedly lockdown has made us all realize just how precious our open spaces are, particularly in high-density cities. These essential spaces are a vital factor in the well-being of individuals and the community and there is actually little difference in our fundamental need for, and the use of, open space regardless of generation, age group, or culture.

Creating a great experience is one of landscape architects’ primary considerations when designing the greens, squares, streets, marketplaces, parks, and gardens that we all identify as outdoor public spaces. The physical, mental, and cultural activities of humans require amongst other things spaces to breathe and to be inspired, spaces to linger, to exercise, to dream, to meet by intention or by chance, and be creative.

Public spaces – being a place of free and open access – is traditionally linked to social, cultural, or economic exchanges, and are once again gaining increasing importance as a component of everyday quality of life, especially in urban areas. Loneliness and disconnection are on the rise, exacerbated by social distancing, and the disruption of normal routines, and those disconnections manifest themselves in other health issues for individuals including depression. In fact, loneliness is seen by many as one of the largest health concerns we face this century and the importance of social connection and relationships has been brought into sharp relief by the Covid-19 pandemic.

Growing public attention to loneliness in our communities has been accompanied by designers and landscape architects beginning to challenge traditional modes of play and playground design and extending the role of open play spaces to include a range of different social agendas, which includes combating loneliness in all ages. The provision and use of these public open spaces (including privately owned spaces with areas for public use, such as shopping malls and public libraries), can have an essential role in promoting social cohesion, intergenerational connections, and opportunities for shared creativity.

We have historically divided our communities and our activities by ethnicity, language, age, and ability, but the potential for the hybridization of play spaces, where the spatial boundaries between adults and children’s activities merge, can result in innovative and uplifting settings which encourage connections and help secure the future prosperity of a community. One simple way to make this happen is through the introduction of outdoor musical instruments. Making music brings people together like nothing else and offering quality musical opportunities – on real instruments – for spontaneous music-making, provides an engaging experience where nobody is excluded from the fun whatever their ability, mobility, or age.

The notion of intergenerational activity and play has increasingly drawn attention over recent years, and a growing body of scholarly literature has begun to point more and more towards the premise that when adults and in particular seniors become involved in cross-generational learning activities with children and adolescents, huge benefits are accrued by both parties. Adding intergenerational play elements such as outdoor musical instruments to public spaces encourages connectivity and due to its universal appeal, playing music can successfully bridge intergenerational gaps. The combined effects of musical play and intergenerational social participation have proven to be incontrovertibly beneficial for the improvement and maintenance of both the physical and mental health of seniors. Given the opportunity to participate, regardless of physical or psychological impairments, intergenerational musical play in public spaces can serve as a fruitful, meaningful, and financially accessible activity for them.

Music is able to bring a diverse group of people together in the community because it transcends language limitations – instead providing its own language of rhythm and melody to enable its players and users to communicate with each other non-verbally. Providing opportunities for members of a community to be around each other in this way promotes familiarity and the formation of healthy relationships and helps to engender a sense of belonging for those who participate. It is apparent then that music can help us to develop a more cohesive society if access to it is provided and engagement promoted.

This growing body of emerging research is starting to relate music-making with place-making and specifically with the creation of an authentic community and the breaking down of stereotypes, all whilst simultaneously working to improve cognitive function, emotional capacity, and physical wellbeing of participants. Just as public music spaces bring people together and create a sense of civic vitality for communities, it’s also restorative for the individual.

While the pandemic has created enormous challenges, it has also potentially brought about positive change. The isolation it provoked was a good reminder of how much we need others — and places in which to be together — even in less trying times. Community wellbeing in the future depends on our taking a more joined-up harmonious approach to the use of public space and perhaps a little more music in the public realm could be the stimuli for positive community relations and a little less loneliness.

Monday, 15 November 2021 / Published in smart, strawberry

Erste Bank Serbia is the oldest financial institution in the country, established in 1864 as the first savings bank (Novosadska štedionica). In 2005, Novosadska Banka became a member of Erste Group, which was founded in 1819 as the first Austrian savings bank. Today, Erste Bank
Serbia has a network of 88 branches and 4 centers for corporate clients, with approximately 1,150 employees serving around 510,000 clients.

Problem Description

Strawberry Energy is developing a network of smart and eco-friendly devices on the territory of the city of Belgrade and Republic of Serbia, in cooperation with public and private partners. Erste Bank Serbia wishes to contribute to the development of such network, through providing its active support to Strawberry Energy.

Solution

The aim of this partnership is Erste Bank Serbia’s support to the city of Belgrade to, in cooperation with Strawberry Energy:
• develop a network of smart devices which are ecologically acceptable,
• enable citizens to actively use Strawberry benches and educate themselves on the use of ecologically sustainable solutions.

One smart bench is already in place at Belgrade’s Republic Square and another in preparation for Erste Bank Serbia’s HQ building in Belgrade.

Client’s success with our product

Starting form September 2019, our partnership with Strawberry Energy has been another pinpoint of Erste Bank’s corporate social responsibility. Besides the echo of development of smart devices which contribute to ecological sustainability, the use of the smart bench is a success story per se:

Personal quote from the client

“Strawberry Energy once again confirms the power of innovation. We at Erste Bank Serbia are proud to support such ventures, that have a proven role in the local community development, which is one of our key strategical and corporate social responsibility pillars.”

We’re here to answer any questions! Contact us at info@eliteareas.gr .

Monday, 01 November 2021 / Published in smart, strawberry

Unique Italian attraction “Venice Biennale” is one of the most famous and greatest international art exhibitions, visited by over 500,000 people each year. The 2018 edition was sponsored by Edison, the leading energy operator in Italy, among other partners of the event.

Challenge

Edison wanted to enhance its presence at the Biennale and strengthen the relationship with visitors through interactive brand communication. At the event saturated with content, Edison needed a tool which would distinguish it from other sponsors and exhibitors.

Solution

Smart Benches were a perfect match; brandable and easily installable – enabling Edison to increase its visibility all across the event space, useful -ensuring that Edison stays relevant for visitors while keeping their attention longer than standard banners, solar – showcasing Edison’s commitment to clean energy sources.

Eight Edison-branded Smart Benches were temporarily installed across the Venice Biennale and served as official charging stations for the visitors, used by more than 37,500 visitors to recharge and enjoy free WiFi.

Personal quote from the client

“We are for a world where the forms and spaces in which we live need nothing but natural energy. This is why we are constantly looking for confrontation with those who think, plan and manage spaces and functions, in order to help us conceive the best energy performance from the origin.”

Paolo Quaini, Edison’s Director of Energy Services Market Division

We’re here to answer any questions! Contact us at info@eliteareas.gr .

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